LYNK & CO BOLD ANNOUNCEMENTS AT IAA: 5-STAR EURO NCAP, NEW MARKETS, AND EXCLUSIVE COLLABORATION WITH HEICO SPORTIV

Munich, September 8, 2025 – Lynk & Co made headlines during IAA Mobility Week in Munich. While not an official exhibitor, the brand hosted exclusive media activations to share major milestones: achieving a 5-star Euro NCAP rating for the Lynk & Co 08 plug-in hybrid, expanding into new European markets, and announcing an exclusive collaboration with German premium tuning specialist HEICO SPORTIV. 

Key Highlights: 

 

Bold in Munich – outside the IAA floor 

By hosting its own media sessions in Munich, Lynk & Co continues its unconventional and disruptive approach. The brand captured attention with strategic announcements that highlight its ambition and growth across Europe. The stage was set at the Koenigshof Hotel, in the heart of Munich, where Lynk & Co welcomed over 40 media guests and influencers throughout the day for distinctive, high-impact sessions. 

 

In Munich, representing the Lynk & Co International leadership team in Europe were Nicolas López Appelgren, CEO of Lynk & Co International; David Green, Vice President of Product and Strategy; Keith Schäfer, Vice President of Commercial Operations; Ma Zhiyan, Chief Financial Officer; Cami Silva, Vice President of PR & Communications; and Christian Treitz, Commercial Director of Lynk & Co Germany. Together, they ensured that key perspectives from the company’s leadership team were shared with attendees. 

 

Our presence during IAA week reflects our strategy in action – we are growing, expanding across Europe, and partnering with those who share our bold spirit. Staying true to ourselves means finding innovative and unexpected ways to make an impact at established events and markets like this.  Nicolas López Appelgren, CEO of Lynk & Co International. 

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About Lynk & Co

About Lynk & Co International

Lynk & Co is more than a car company; it’s an innovative mobility provider. Offering a diverse range of car ownership options, the brand combines vibrant, cutting-edge design with pioneering connectivity solutions, offering consumers a forward-thinking driving experience. Established in 2016 and headquartered in Gothenburg, Sweden, Lynk & Co serves seven core markets: Sweden, Netherlands, Germany, Italy, Spain, France, and Belgium.

In 2024, the company launched a new retail sales channel through partnerships with local retailers, marking a significant step in its expansion strategy. Approximately 100 partner-operated sales points have opened across Europe, with a goal of reaching 150 by the end of 2025. This growing network allows Lynk & Co to reach more customers while staying true to its mission: to change the future of mobility – for people, for progress, and for impact.

To learn more or book a test drive, visit LynkCo.com

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